Official iBT TOEFL Monitor
Licensed in Intercultural Development Inventory (IDI) Assessment
Certified in Cultural Detective, an Intercultural Strategy Tool
“We were able to discuss openly about our expectations and worries living in the USA. Brazilians need that!"
Global teams face distinct challenges in cross-cultural communication. Learn practical tools to effectively accomplish tasks, be more productive, and simply enjoy working together. IES specializes in Brazilian-USA communication styles, helping Brazilians adapt to life in the USA and preparing “USAers” for living in Brazil. IES understands the unique communication and cultural challenges that Brazilians and USAers may face in the workplace and in daily living.
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Office telephone: 404-414-2538
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One Example of an Intercultural Consideration:
Let’s look at one example that may affect the workplace. Geert Hofstedt, a well-known international management expert, provides insights on several characteristics that define cultures. One cultural dimension is “Individualism/Collectivism”. Hofstedt states that one aspect how a society is defined is the notion of “we” or “I”. For example, is the society concept of family defined by the immediate family or extended through grandparents, aunts, uncles, and cousins? Is there an exchange for loyalty? For a high collective society, such as Brazil, the time taken to know each other is critical before any transactions take place. For a high individualistic society, such as United States, the focus is more on what the person does rather than who they are and where they come from. In the global workplace, where we find individuals who grew up in varying degrees of individualistic or collectivistic cultures, it is not only important to be aware of these cultural dimensions and the demonstrated behaviors but to be aware of your own perceptions and to genuinely appreciate and successfully function in multicultural environments.
Intercultural English Services, Inc.
Enhancing Intercultural Communication & ESL Skills